my work

innovation, results

Peaked in High Skool

Freelance Marketing

No, not a typo! It’s really spelled like that! ;) I worked with Fantasy Football Public Figure and Influencer, Alex Korff, to design and launch a website for his business. I currently serve as his external marketing expert, advising projects, launching a PPC strategy, implementing SEO, and fine tuning the social media strategy.

In the first two months alone, the site saw 54,000 users, 85,000 engaged sessions, and an event count of over 600,000. This site was pivotal for Alex in reaching his goals. I continue to grow and enhance his marketing strategy as the next season approaches.

View the full site here: https://peakedinhighskool.com/

W&H Group

Performance Marketing Manager

W&H Group is a global manufacturer of medical and dental products founded in 1890 with its corporate headquarters located in Burmoos, Austria. As the Performance Marketing Manager, I worked with a team of top-tier marketing professionals from around the globe, engineering and implementing campaigns for both the central headquarters and partnering subsidiaries located in over 130 countries. This role allowed me to join a rapidly growing sales force in the North American market to establish brand recognition, nurture partnerships, and gain market share both on and offline.

Tippmann Affiliated Group

Search Engine Strategist

Tippmann Affiliated Group is the parent company for a wide range of nationally known brands that manufacture products specializing in cold storage and thermodynamics. These companies include: Polar King, Polar King Mobile, Polar Leasing Company, American Hydroformers, Thermodyne, and American Griddle. I served as a subject-matter expert for all companies on all things SEO, SEM, data analytics, and reporting.

Website: Polar King Mobile

Digital Advertisements: Polar King - Facebook

Northview Church

digital marketing strategist

In this position, I manage the performance aspect of our digital presence, including search engine optimization, online advertising, website maintenance, email marketing, and analytics. I developed a reporting dashboard that combined all web platform analytics.

My Projects:

Ad Campaign Reports: Take Your Life Back, Christmas 2018 A/B Testing, Easter 2019

Website: https://www.northviewchurch.us, Series Landing Page

Written Content: Northview Blog

Digital Reports - Initial Digital Analysis (Aug. 2018)

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Steamin Demon Inc.

lead generation & e-commerce strategist

In this role, I managed the creation of a brand new search optimized website while implementing all strategic digital marketing plans via technical and creative SEO, SEM, and lead generation campaigns. Since I’ve started the project in August of 2018, we’ve seen a 340% increase of organic (unpaid) impressions on Google search, a 150% increase in website traffic, and approx. 500% increase in monthly lead forms.

My Projects:

Website: https://www.steamindemon.com/

Social Media: Facebook, LinkedIn

Digital Reports - Search Console Overview; Google Ads Overview; Google Analytics Overview

Find8 Performance Marketing

digital content manager

During my time here, I created sitemaps, wireframes, website layouts, and all content for over 90 new clients, while serving as a first point of contact regarding web content for over 200 active clients around the country. While in this role, I increased monthly content production by 50%.

Links to sites and projects I worked on, including companies

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Additional Work

Ghostwriting

Writing was the first thing that drove me to a career in digital marketing, and it’s still one of my favorite things about being a marketer. Writing will make or break your marketing, and great writing - persuasive and intuitive writing - will get you farther than any dollar amount.

After my role at Find8 Digital, I was contracted by the company to ghostwrite for an engineering company called “Leading Edge Industrial.” I also wrote several articles for the Find8 blog as well as ad copy for automated email campaigns. You can find all of these below.

Please don’t hesitate to request additional work samples, I’m happy to provide them.

Consulting

Whether you’d simply like to sit down for your free 30-minute consultation, or you need something more regular, I’m here for you! Here’s what a long-term consulting relationship would look like:

Step one: we meet for your free consultation where we discuss your company’s digital history, benchmark metrics, goals, and pricing.
Step two: I do an a full audit of your digital presence and return with a detailed, step-by-step recommendation and marketing plan. We’ll meet again to discuss and make changes.
Step three: I’ll make any necessary changes to this plan and return it to you for your use.
Step four: we continue meeting (in-person, phone call, or zoom) as often as you prefer (weekly, bi-weekly, monthly)
Step five: we become best friends forever. That’s my favorite step.

See Banter! I Hardly Know Her! for reference of a current consulting client. For more client examples, please reach out to me personally at abigail.tarko@gmail.com.